Ceo Statement
We are at a pivotal time in our human history, where a powerful social movement has swept our Western World on the heels of a crushing economic set-back.
“For Indigenous people, we’re often navigating how to honor our culture while protecting teachings and ideas sacred to us. With my work, I always have an open heart, and what I create is meant to be shared by all.”
Ovila Mailhot, Artist
Sto:lo & Nlaka’pamux Nation
Social movements are ushered in by will, and as consumers we are all being called to support Indigenous businesses to help sustain this movement in order to undo Native invisibility, support anti-racism and advance justice. At the same time, we are all being called to support small, local businesses by our government to help sustain our economy, in order to avoid the disastrous effects of a recession.
“I am happy to be working in partnership with NoMiNoU because NoMiNoU stands for us being one. They honour artists through commission fees and royalties and give back to Indigenous cultures through various charities and by supporting emerging artists. Their products are Canadian, with their clothing designed, printed and manufactured in Canada. The designs I create for NoMiNoU are exclusive to NoMiNoU”
Roy Henry Vickers, Artist & Teacher
Tsimshian, Haida, Heiltsuk, Wuikinuxv, and English.
As we become more conscious of our choices we must think outside of the corporate Big Box. Our values are being examined under a microscope, which is an incredible opportunity for each of us to truly identify our value system, and make choices about our lives from that personal alignment. NoMiNoU is female owned and operated. We remain a small business dedicated to manufacturing using post-consumer recycled materials while saving thousands of tonnes of plastic bottles from landfills. Large athletic wear companies that are manufacturing overseas create a profound carbon footprint, eliminate domestic employment opportunities and limit market visibility with non-compete clauses. This all restricts the growth of smaller, locally, made in Canada companies such as ours.
“As humans, we are all one, so I encourage all races of life to wear NoMiNoU’s product. I am honoured and humbled for people of all cultures to wear my artwork.”
Eric Parnell, Artist
Haida Nation
The consumer is becoming conscious and wants to know where their materials are made, what’s in them, who designed them, and what the company who sells them does with the money that they make. Unlike many large corporations, NoMiNoU does not just symbolically support Indigenous cultures, we take action by honouring Indigenous artists through exposure, recognition, and above-industry standard financial compensation by way of commissioned art fees and royalties for their designs. All artists are credited on the website and also via hang-tags which are printed and attached to the pieces of clothing which feature their artwork. We offer material goods that align with our consumers’ value systems that include promoting equality, supporting culture, heritage, diversity, sustainability, and the health and wellness of the planet and its people.
Thank you for choosing to shop with us. With your purchasing power, you support not only our small business but our preferred retail partners, provide a platform for our artists, and contribute to the sustainability of our planet.
Together we can make – and are making – an integral difference!
Love,
