Eco Friendly & Ethical Style

We create lifestyle clothing that fosters connection and honours mother earth.

“Having grown up in idyllic rural communities, I developed a deep respect and reverence for nature at a very young age. Inspired by this, I have committed to reducing NoMiNoU’s environmental footprint.”

– Jullianna Charlton, Founder, NoMiNoU

Made in Canada

All of our clothing is designed, printed and manufactured entirely in Canada, reducing carbon emissions that result from sourcing and shipping products from overseas.

Instead of screen-printing our patterns, we use a sublimation technique that reduces the amount of ink needed to print our designs onto the fabric, resulting in less impact on the environment.

No·Mi·No·U takes great care to use environmentally-friendly fabric and materials whenever possible. Each pair of No·Mi·No·U pants, removes approximately 7 plastic water bottles from the environment.

How We Source Our Materials

Athleisurewear such as leggings/shorts and sports bras are made from post-consumer recycled water bottles, finished with ChitoSanté, a natural hypoallergenic antibacterial and wicking component made from post-consumed shellfish.

Athleisurewear also made from other various certified sustainable fabrics including bamboo, and Tencel derived from trees.

What is the Global Recycled Standard?

Global Recycled Standard (GRS) provides verified support for the amount of recycled content in a yarn. It also provides a track-and-trace certification system that helps to ensure that the claim “a fabric is made from recycled polyester” can be officially verified.

The Global Recycled Standard (GRS) addresses input material verification, chain of custody, environmental principles, social requirements, and labeling for textile products made from recycled materials. It aims to be a full-product standard for recycled material content that balances rigor and practicality for the industry and end consumers.

GRS requires that certified companies keep comprehensive records of their use of chemicals, energy, water consumption, and waste water treatment including the disposal of sludge. All prohibited chemicals listed in GOTS are also prohibited in the GRS. Beyond chemical and environmental considerations, GRS also includes extensive provisions related to workers rights.


Recycled Polyester — How It’s Made

Recycled Polyester (PET) is 100% post-consumer recycled raw material. Made from recycled water bottles.

  1. Plastic PET Containers are sorted and picked up from community recycling centres. They are stripped of their labels and caps, washed, crushed, and chopped into flakes.
  2. The flakes are then made into a chip form creating PET chips.
  3. The Chips are then made into filament yarn.
  4. The recycled yarn is utilized to create fabric.

TENCEL™ — How It’s Made

TENCEL™ branded lyocell and modal fibers are produced by environmentally responsible processes from the sustainably sourced natural raw material wood.

TENCEL™ Lyocell fibers have gained a commendable reputation for their environmentally responsible closed loop production process, which transforms wood pulp into cellulosic fibers with high resource efficiency and low environmental impact.This solvent-spinning process recycles process water and reuses the solvent at a recovery rate of more than 99%. Consumers can have the assurance that their fashion choices are not contributing to an adverse impact on the environment.

Through No·Mi·No·U’s commitment to the environment, the company hopes to make a small, positive impact on our beloved Mother Earth.

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