Artist Inspired Eco-friendly Activewear
Made in Canada
Featuring original artwork created by the late mother of NoMiNoU’s founder and by international artists we collaborate with.
Every collection I create embodies a love of life, learning and growing through kindness and awareness. All nourishing to our minds, bodies and souls, while keeping us grounded in the importance of living life with purpose and grace. That is the spirit of NoMiNoU.
– Jullianna Charlton, Founder and CEO, NoMiNoU
NoMiNoU embodies a love of ethnicity, learning and growth through embracing one’s origin and from the teachings from those around us; all nourishing to our spirit, minds and bodies thus keeping us grounded in the importance of living life with purpose and grace.
We create a line of “wearable art”-that is collectable, functional and fashionable whilst honouring cultural diversity and respecting our environment.
We offer distinct designs characterized by unique patterns which are adapted from original artwork created by the late mother of company founder, Jullianna Charlton, or from commissioned collaborations with Indigenous, Canadian & international artists.
NoMiNoU ….”There is no me, no you – we are one people one planet” – Jullianna
NoMiNoU started as a personal journey of self-awareness, but it has evolved into a collaborative endeavour that celebrates cultural diversity, individuality and the acceptance of one’s origins. Our aim is to uplift humankind in their everyday lives and make them feel powerful in their own essence.
NoMiNoU is a fusion of the name of Jullianna’s mother, Naomi, and the phrase “No Me, No You”. “There is no me, no you – we are one people one planet.” – Jullianna
NoMiNoU is a gift created by my mother, collaboration with world renowned artists, designed by me and inspired by humankind everywhere.
Founder and CEO
Although I do not hold status, I am very proud to have traced my lineage to a specific British Columbia First Nation and am currently in discussion with band and counsel to work together on the next steps.
I realize and respect that identity is more than DNA and includes understanding and practice of cultural traditions and shared beliefs. Discovering my identity has truly been a cathartic journey, and establishing my family’s lineage is an exciting work in progress.
NoMiNoU is a fusion of the name of my mother, Naomi, and the phrase “No Me, No You”. The brand was inspired by artwork that my own Indigenous mother had created, art that I was unaware of until I found it upon her death. My organization now works with a variety of artists supporting their culture, and together we promote self-awareness, self-love and the cultures of our world. Our artists receive above industry average commission fees for their art and royalties for each garment sold, as well as honoured through all marketing channels.
The finished products – athleisure wear – are ethically made in Canada, using fabrics made from post-consumer recycled BPA-free plastics, recycled wood pulp, and sustainable bamboo. Our products are printed with eco-friendly inks, and where applicable treated with an environmentally friendly treatment that is made from a natural biomass called chitosan. Chitosan is used in lieu of harsh chemicals thus providing a soft supple feel, SPF protection, natural antibacterial protection and wicking component.
Each item is designed to help men and women stand proud in their individualism, celebrate cultural diversity, and connect humankind through wearable art.
I am honoured to share my story with you, as we are all on this journey of life together. There really is no me without you – we are one people, one planet.